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Privacy Policy

What's Good Calgary | whatsgood.buzz | Last Updated: October 23, 2026

1. Introduction

Welcome to What’s Good Calgary (“we,” “us,” or “our”). We value your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, whatsgood.buzz, subscribe to our communications, participate in promotions, or interact with our services.

By using our website, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

We may collect personal information that you voluntarily provide or that is automatically collected when you interact with our website.

This information may include:

  • Personal Information: Your name, email address, phone number, and other contact information submitted through forms, subscriptions, contests, or inquiries.

  • Website Usage Information: Your IP address, browser type, device information, pages visited, time spent on our website, and general browsing activity.

  • Marketing Preferences: Your interests, subscription preferences, and interactions with our newsletters, advertisements, and promotional content.

  • Cookies and Tracking Technologies: Information collected through cookies, analytics tools, pixels, and similar technologies to understand website performance and improve your experience.

3. How We Use Your Information

We collect and use information for legitimate business purposes, including:

  • Marketing and Communications: Sending newsletters, updates, upcoming magazine releases, local news, events, promotions, giveaways, and other marketing materials where permitted by law.

  • Website Improvements: Analyzing visitor behaviour, identifying technical issues, improving website functionality, and creating a better user experience.

  • Personalized Content: Providing relevant articles, recommendations, advertising, and promotional opportunities based on user interests.

  • Customer Engagement: Responding to inquiries, managing subscriptions, processing contest entries, and communicating with our audience.

  • Advertising and Analytics: Measuring the effectiveness of marketing campaigns, understanding audience engagement, and improving our digital advertising strategies.

  • Business Operations: Maintaining website security, preventing fraud, and complying with applicable legal obligations.

We only collect and use personal information for purposes that are reasonable, appropriate, and permitted by applicable privacy laws.

4. Email Marketing and Communications

When you subscribe to our mailing list, register for updates, or otherwise provide consent to receive marketing communications, we may contact you regarding:

  • What’s Good Calgary news, announcements, and community updates.

  • Upcoming issues of What’s Good Living magazine.

  • Local events, businesses, promotions, and special offers.

  • Contests, giveaways, and exclusive opportunities.

  • Sponsored content, advertising, and partner promotions.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us directly.

We comply with Canada’s Anti-Spam Legislation (CASL) and obtain consent for commercial electronic messages where required.

Unsubscribing from marketing communications will not prevent us from sending essential administrative or service-related messages when necessary.

5. Cookies and Website Analytics

Our website may use cookies, tracking pixels, and third-party analytics services to collect information about how visitors interact with our content.

These technologies may help us:

  • Understand website traffic and visitor behaviour.

  • Measure advertising and campaign performance.

  • Improve website speed, navigation, and functionality.

  • Deliver more relevant advertising and content.

  • Remember certain user preferences.

We may use third-party services such as Google Analytics, Meta advertising tools, and other marketing platforms.

You can manage or disable cookies through your browser settings. Where required by applicable law, we will obtain consent before using non-essential tracking technologies.

6. Sharing Your Information

We do not sell your personal contact information to third parties.

However, we may share information with trusted service providers and partners when necessary to operate our website and services.

These may include:

  • Email marketing and customer relationship management platforms.

  • Website hosting, maintenance, and analytics providers.

  • Advertising and social media platforms.

  • Contest, giveaway, and promotional partners where appropriate consent has been obtained.

  • Legal or regulatory authorities when disclosure is required by law.

Third-party service providers are expected to handle personal information responsibly and use it only for authorized purposes.

Some providers may process or store information outside Canada, where different privacy laws may apply.

7. Data Security and Retention

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy or to meet applicable legal and business requirements.

When information is no longer required, we take reasonable steps to securely delete, destroy, or anonymize it.

While we take reasonable precautions, no website or electronic transmission can be guaranteed to be completely secure.

9. Third-Party Websites and Links

Our website may contain links to external websites, advertisers, businesses, event organizers, and other third-party services.

We are not responsible for the privacy practices, content, or security of websites operated by third parties.

We encourage you to review the privacy policies of any external websites you visit.

10. Contests, Giveaways, and Promotions

From time to time, What’s Good Calgary may organize contests, giveaways, promotional campaigns, and other community activities.

Participation may require the collection of additional personal information, such as your name, email address, phone number, or other information necessary to administer the promotion.

Information collected for these activities will be used to administer the promotion, contact participants, verify eligibility, and distribute prizes.

We will obtain any additional consent required before using contest information for unrelated marketing purposes.

Specific contests or promotions may be subject to additional terms and conditions.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, website functionality, business practices, or legal requirements.

Any updates will be published on this page with a revised “Last Updated” date.

We encourage visitors to review this Privacy Policy occasionally to stay informed about how their information is handled.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact:

What’s Good Calgary
Website: https://whatsgood.buzz
Email: hello@whatsgoodbuzz.ca
Location: Calgary, Alberta, Canada

We are committed to addressing privacy-related inquiries in a timely and responsible manner.